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4 critical changes for accountants in 2017

With the transition to cloud accounting, the commoditisation of compliance and the migration to a new digital tax regime, the accountancy profession faces a period of unprecedented change.

The new changed landscape for accountants in 2017

Our team of market watchers reveal 4 key ‘seismic shifts’ that will affect the profession and change the practice landscape in 2017.

Understand what’s really going to impact your firm

This changing landscape is indiscriminate, and the resulting changes and their impact will be felt by almost every accounting firm (in the UK, AU and USA). It’s clear from all the evidence, that these changes will have a lasting impact on the landscape of our profession that is set to be changed for ever. And if that sounds like hyperbole, then register and listen!

What are the 4 things? 

  1. Understanding technology becomes as important as understanding accountancy
  2. Mobile Dominance and Cloud Penetration – a blueprint to remain connected
  3. The battle for your time – see how to win every time
  4. The birth of on-demand accounting and how your clients’ expectations have changed. Understand these changes and adapt in time and respond with confidence

Comments from recent Web Event Delegates

“We are now very firmly in the ‘age of connection’. MyFirmsApp are now enhancing that at an amazing level, which is why so many of the clients I serve are using these processes – specifically to connect. Of course I recommend the App; I’ve got to see my data, I’ve got to be connected with you – it needs to be right there and that’s what the App does. You’re giving clients access to their information and other things they might need to do a better job and, importantly, to stay more connected to you – great for developing client loyalty. It’s a brilliant way of using technology to connect. The feedback is always ‘I love it.’ People are inspired. Just do it – you will be so thrilled that you did.”

Paul Dunn | B1G1

“The App will certainly transform the way in which we communicate with our clients. Email communication can often be lost in this day and age of swelling mailboxes; the App ensures we can deliver concise and relevant information, straight to their smart phone. More and more clients are performing accounting and tax functions using a mobile device, and the software vendors themselves are spending significant resources developing their mobile Apps. Our new App can blend with this and form a neat connection between the client, their accounting software and their advisors.”

Stuart Brandman | Director – 542 Partners

“I have an admission to make… I really didn’t “get” apps for accountants. But then I had the pleasure of hosting a webinar where David Oliver explained with crystal clarity why it is essential for accountants to feature prominently on the mobile phones in their clients’ and prospects’ pockets. And now I am completely convinced. I was also really excited by the potential of the advanced push notification technology built into the MyFirmsApp to put relevant, timely and targeted messages into clients’ hands. And it seems to me that every single accountant who wants to remain relevant must take this kind of technology really seriously.”

Steve Pipe | Speaker, strategist and Amazon 5 star rated business author

 

Categories: Blog, Webinar

Connor Mullins

Connor Mullins | [email protected]

Connor specialises in marketing and customer enablement, handling App calls and providing a key service to ensure clients can promote their App effectively using a range of marketing strategies.

MyFirmsApp provide the world’s leading App solution for Accountants and Bookkeepers, and Connor helps professional service firms in overseeing the progress of their App project and helping them to drive engagement with their clients, and getting the most from Push Notifications to drive interaction.

Connor and the team at MyFirmsApp™ recognise that unless firms have their own App, they will concede control over their clients to these third parties. By putting accountants first and creating an affordable and effective App that will help them remain the anchor in this mobile relationship, MFA is helping thousands of firms protect their client database, save time, generate referrals and create new client relationships.

His experience and skills through having a BA Hons degree in journalism are invaluable to the team.