If you missed the webinar, ‘Keeping Clients Close in a Covid World’, you can click on this link to watch it or find it on your firm’s App along with a new e-guide that has been written specifically for your clients.
With loyalty expert, Mark Maclure and Geni Whitehouse, named as one of the top 100 most influential people in Accounting by Accounting Today, the webinar looks at how the two foundations of customer loyalty – trust and confidence – are being put to the test by the current global crisis.
The fascinating discussion takes in consumers attitudes, behaviors and how purchasing habits are changing and asks the question whether new ways will remain post-pandemic, how to create an emotional connection that will lead to customers pressing the buy button and how to shape the customer experience and build a better connection.
We will always believe that the optimum way to share content is through an App as it is up-to-date and keeps valuable information at your clients’ fingertips but realise that there are still many firms that rely on a variety of methods – hence offering editable e-books as another option.